Will consumers accept and embrace the transition to electric vehicles (EVs)? A new consumer survey report from the Transportation Energy Institute seeks to better understand consumer sentiment by exploring how consumers use their vehicles today, what type of vehicle they might purchase next and how they view the growing market of EVs.
What consumers say they might be willing to consider in the future is a good indicator of what they think today and how the market can satisfy their needs and expectations, but how they will actually proceed in the future is highly uncertain. Past surveys indicating an expected pattern of behavior have not always been reliable predictors. That is why it is valuable to understand current consumer behavior and evaluate how well a new option might integrate into existing lifestyles.
It is with this realization that the Transportation Energy Institute partnered with NACS to field some specific questions in their annual consumer survey. The results provide insight into the consumer mindset today relative to how they live with their current vehicles (predominantly powered by gasoline fueled internal combustion engines) and what they might consider relative to their next vehicle – both of which provide valuable information to those seeking to establish an EV market (inclusive of charging infrastructure) that truly satisfies the needs of the end user.
This white paper covers the following topics:
- Driving Behavior
- Current Vehicles
- Lifestyle Attributes
- Affordability of Transportation
- Future Vehicle Preferences
- Perceptions of Electric Vehicles
Policymakers throughout the world, along with global automakers and other key stakeholders, are putting into place plans and strategies to increase the market share of EVs, but the success of these efforts will ultimately depend on the decisions of consumers. This new report provides valuable insight into what that final decision maker wants and needs.
Please fill out the form below to download the full report.